Top 250 TikTok Hashtags for 2026 + How to Use Them for Growth

Top 250 TikTok Hashtags for 2026 + How to Use Them for Growth

In this article, you will learn why hashtags matter and how to use them in a smart way. You will also see a list of 250 trending TikTok hashtags for 2025.

These hashtags are divided into categories so you can find the ones that match your content best. TikTok is growing every year. In 2025, it is still one of the most powerful platforms for creators, small businesses, and brands. Every day, millions of people scroll through videos. They search for entertainment, tips, or inspiration. With so much content being posted, it is not enough to only make a good video. You also need to make sure people can find it. That is where hashtags come in. Hashtags are more than just symbols with a word after them.

On TikTok, hashtags connect your video to a bigger conversation. They help the algorithm understand what your video is about and push it to the right audience. They also help people search for videos. They help users discover content in categories they are interested in.

Why hashtags matter on TikTok

• They make your content discoverable.
• They push your videos into the “For You” page.
• They connect you with trends.
• They help you reach a specific audience.

Without hashtags, your videos may only reach your followers. With them, you get new viewers.

Hashtags make a big difference for visibility. When you add hashtags that fit your video, you are basically labeling your content. This label tells TikTok, “This is about food,” or “This is about fitness.” Once TikTok understands, it can suggest your video to users who like that type of content.

For example, if you use hashtags like #EasyDinner and #FoodTok, TikTok will know your video is related to cooking. It will know that your content belongs in the food niche. That means people already interested in recipes have a better chance of seeing it.

Hashtags also connect you to communities. On TikTok, there are endless little communities called “Tok.” For example:

• BookTok for books
• CleanTok for cleaning tips
• FitTok for fitness

These communities are powerful. People in them are very active and love to interact. If your video matches what they love, you’re more likely to get real engagement.

Another reason hashtags matter is the algorithm itself. TikTok rewards engagement. If the right hashtags bring in the right audience, you will get more likes, comments, and shares. That tells TikTok your content is valuable, and it pushes your video to even more people.

20 general trending hashtags 2025

These are the hashtags everyone uses. They are broad but powerful. Use them with niche tags for better reach.

#fyp

#foryou

#foryoupage

#trending

#viral

#tiktoktrend

#tiktok2025

#explore

#recommended

#watchthis

#mustsee

#newtrend

#tiktokfamous

#instantlyviral

#2025trend

#justforyou

#trendalert

#viralvideos

#nextlevel

#scrollstopper

Tip: Don’t rely only on these. If you use only broad tags like #fyp or #viral, your video can get lost in millions of posts. Always combine them with one or two hashtags that are very specific to your niche.

20 dance hashtags

TikTok is built on dance. Dance challenges are still one of the fastest ways to grow.

#dance

#dancetrend

#dancechallenge

#tiktokdance

#groove

#dancersoftiktok

#viralchoreo

#moveit

#trendingdance

#shuffle

#hiphopdance

#balletontiktok

#dancerlife

#dancereels

#stepbystep

#learnthisdance

#newmoves

#beatdrop

#dancecover

#choreography

Example: If you join a trending challenge early, post with hashtags like #dancechallenge. You can also use #trendingdance and #beatdrop.This can double your chances of showing up on the For You Page.

20 music & singing hashtags

Music fuels TikTok. A huge number of the viral songs on TikTok go on to reach the radio and Spotify charts.

#music

#singing

#coversong

#musician

#songwriter

#newmusic

#tiktokmusic

#viraltrack

#soundcheck

#singwithme

#musiclover

#instruments

#pianocover

#guitarcover

#originalsong

#playlist2025

#topcharts

#voicesoftiktok

#sound2025

#undergroundmusic

Tip: Always provide a mixture of broader tags, like #tiktokmusic. Then add niche-based tags, such as #guitarcover or #originalsong. This is a great way to target wider listeners and serious fan bases.

20 hashtags for fashion & beauty

Fashion-related content, makeup tutorials, and skincare routines resonate extremely well with TikTok audiences.

#fashion

#ootd

#style

#makeup

#beauty

#glowup

#makeuptutorial

#outfitinspo

#skincare

#beautyroutine

#tiktokfashion

#streetstyle

#closetgoals

#makeupartist

#nailart

#hairstyle

#beautyhacks

#styleinspo

#trend2025

#selfcare

For instance, if you are showcasing your daily skincare routine, use hashtags like #skincare. Add #beautyroutine. You can also include #selfcare. Or, if you are doing a fashion haul, swap them for: #ootd #tiktokfashion #styleinspo.

20 hashtags dedicated to fitness & health

TikTok is a home for fitness creators. They create short form workout tip and motivation videos that viewers love.

#fitness

#workout

#gymtok

#fitlife

#healthy

#wellness

#yogatiktok

#fitnesschallenge

#weightloss

#gymroutine

#homeworkout

#healthylife

#fitspiration

#dailyworkout

#strong

#cardio

#pilates

#bodygoals

#eatclean

#healthyhabits

Tip: Progress videos are incredibly effective. Share a “before” video first. Then share an “after” or “progress” video. Use hashtags like #fitspiration, #bodygoals, and #fitnesschallenge. This will help you reach people who are looking for motivation.

20 hashtags dedicated to food & cooking

Food always pops off on TikTok and goes viral.

#food

#foodie

#tiktokfood

#recipe

#cookingtips

#kitchenhacks

#yum

#snacktime

#easyrecipes

#homemade

#delicious

#foodlover

#viralrecipe

#quickmeals

#streetfood

#foodtok

#tastetest

#foodstagram

#mealprep

#foodhacks

Example: Keep food videos short and gratifying. A simple 20-second video of a pasta recipe can work really well. Add hashtags like #viralrecipe, #quickmeals, and #foodtok. This type of short, clear content can get thousands of views quickly.

20 travel hashtags

Travel videos inspire wanderlust and get saved often.

#travel

#travelgram

#wanderlust

#travelguide

#tiktoktravel

#adventuretime

#exploretheworld

#hiddenplaces

#bucketlist

#traveltok

#naturelover

#cityvibes

#beachlife

#mountainview

#roadtrip

#travelhacks

#passportready

#travelcouple

#exploremore

#travelgoals

Example: POV-style travel clips work well. Use captions like “POV: You’re walking in Paris at night.” Pair them with hashtags like #traveltok and #hiddenplaces.

20 comedy & fun hashtags

Humor travels quickly.

#funny

#comedy

#lol

#funnymoments

#prank

#humor

#comedyvideo

#viralprank

#relatable

#memes

#comedyclub

#laughoutloud

#funnytiktok

#skits

#standup

#funnymemes

#haha

#goodvibes

#lighthearted

#dailyfunny

Tip: Short relatable clips are pure gold. Hashtags like #relatable #lol #funnytiktok are great to make it more obvious.

10 education & learning hashtags

TikTok is also a place for learning.

#learnontiktok

#education

#study

#didyouknow

#learnsomethingnew

#studyhacks

#science

#schoollife

#studymotivation

#newskills

Example: Post quick facts or tutorials. For hashtags, #didyouknow #mindblown #edutok are informative.

10 tech & gaming hashtags

Gamers and technology fans are also very active in 2025.

#gaming

#gamersoftiktok

#tech

#techreview

#Gaminglife

#videogames

#pcgaming

#consolegaming

#gametok

#toktoktech

Tip: Post funny gaming fails or gadget unboxing. For hashtags #gametok #techreview #newgadgets.

20 hashtags related to love & relationships

Engagement rates are high for romance and family content.

#love

#relationshipgoals

#couple

#romance

#bestfriend

#soulmate

#dateideas

#friendship

#relationshiptips

#crush

#lovetok

#family

#selflove

#together

#foreverlove

#relationshiphumor

#loversoftiktok

#romantictok

#dating

#lovequotes

Example: If you post a cute surprise for your partner, use #relationshipgoals #romantictok.

20 hashtags related to business & money

Money talk is HOT on TikTok right now.

#business

#entrepreneur

#sidehustle

#workfromhome

#makemoney

#startups

#financialtips

#investing

#businesstips

#careertok

#worktok

#personalfinance

#successmindset

#hustle

#ceomindset

#smallbusiness

#growth

#wealth

#moneytok

#bosslife

Example: If you post a one-minute clip of “3 apps that save me money,” use #moneytok #financialtips #hustle.

20 hashtags related to popular niches

Small niche communities draw the BIG engagement.

#booktok

#petsoftiktok

#planttok

#arttok

#photography

#crafttok

#diy

#knitting

#gardenlife

#homeinspo

#cleaningtips

#asmtok

#motivational

#quotes

#journaling

#storytime

#parenting

#momlife

#dadlife

#babysoftiktok

Tip: If your niche-related tags, you’ll convert viewers into loyal followers. When you post book reviews, always use #booktok.

What is the ideal number of hashtags?

Unfortunately, there is no clear cut right answer. But for the most part, creators use anywhere from 3 to 6 hashtags for a video.

The most important thing is to diversify your hashtags.

• Broad hashtags (such as #fyp or #TikTok) - to help you reach an audience

• Niche hashtags (such as #BookTok or #MealPrepIdeas) - to help you reach your target audience

Combining broad hashtags with niche hashtags will help you find that “sweet spot.” It improves both the relevance and the visibility of your video.

Hashtag mistakes

1. Using too many hashtags. A caption that is stuffed with 20 hashtags sounds spammy. Limit yourself to 3-6.

2. Using tags that are not relevant. No, if you’re posting a food video, you do not need #dance. TikTok will pick up on that, just like the viewer will once they see it. Then they will shrug and scroll away.

3. Using the same hashtags every time. TikTok basically requires you to vary your format. Change it up.

4. Using a banned tag. There are certain words that TikTok consistently blocks.

5. Using an old tag. A hashtag that was red-hot in 2023 may seem like a graveyard by 2025, so you could check Explore to see what’s new.

Hashtag collections

Below are a few collections to utilize within each niche:

• Food creators

#FoodTok + #QuickMeals + #ViralRecipe

• Fitness creators

#GymTok + #DailyWorkout + #BodyGoals

• Travel vloggers

#TravelTok + #HiddenPlaces + #ExploreMore

• Book lovers

#BookTok + #Journaling + #Quotes

• Small businesses

#SmallBusiness + #SideHustle + #BossLife

• Comedy creators

#FunnyTikTok + #Relatable + #DailyFunny

Pro tip: Post the same video with 2–3 different hashtags. Then check the view duration. This will show you which hashtags are actually bringing the viewers.

Using TikTok hashtags: Tips for 2025

While hashtags may be a small detail, how you use your hashtags is important. In 2025, here are some important things to build into your hashtags:

1. Label your video correctly

It isn’t enough to just label your video, you must label your video with well active and relevant hashtags. For example, let’s say you are posting a cooking video. If you use the hashtag #dancechallenge, TikTok gets confused. In most cases, it will not push your content to a wider audience. People who find your video under that hashtag will scroll past it. This lowers your reach. It also hurts TikTok’s confidence that your content is appropriate. Consistency builds confidence with the algorithm and with your audience.

Example: If you post a smoothie recipe, use hashtags like #FoodTok #HealthyHabits #QuickMeals. These hashtags show TikTok your video is about food, health, and easy recipes.

2. Use a mix of popular and niche hashtags

Using popular hashtags like #fyp or #viral provides reach, but they are oversaturated. Niche hashtags like #BookTok or #GymTok are more specific. They give you a smaller but more concentrated audience. Then, the best of these two strategies is to mix them into a blend. You get the initial reach from a popular hashtag. Then you get the niche engagement from a smaller one that is more community-focused.

Example: A fitness video may potentially use the hashtags #FYP #GymTok #DailyWorkout. One broad, one community focused, and one defined.

3. Keep an eye on Explore and Search

Trends on TikTok change quickly. A hashtag that is useful today may be useless tomorrow. Work with the Explore page each day to see which hashtags are trending at the moment. If you can get on one of the hashtags early, your chance of going viral is much greater. This works best before the hashtag becomes too saturated.

Pro Tip: Check out what hashtags are #trending locally (instead of globally). Some of these trends are truly global in nature. Many of them, however, start locally and then spread worldwide.

4. Experiment, learn, repeat

Don’t guess! Try a combination of different hashtags, then check your analytics. TikTok will show you where your views are coming from. If this combination works well, keep using it. If something else isn’t getting you anything, discard it. Over time you will have built your personal list of hashtags that fit your niche best.

Example: Post three videos on the same subject. Use a slightly different hashtag combination each time. Compare, see which one had in most views, and continue using that one.

5. Don’t cram captions with hashtags

Some creators double dip, thinking more hashtags means more views. In actuality, if you stuff your caption with 15 hashtags, it looks messy. It can also confuse the algorithm. Three to six hashtags work best on TikTok. It’s not about quantity, it’s about quality.

Example: Instead of posting 12 random hashtags under a makeup video, post only a few. Use hashtags like #MakeupTutorial #GlowUp #BeautyHacks. Clean, clear, relevant.

Strategies to increase your reach through advanced hashtag use for 2025

If you’re ready to move past basic hashtag knowledge, then you need to develop a sense of strategy. Maybe before, you just wanted to post and get likes. But hashtags are not just for labeling content. They are not only there for laughs, like #cooktok, or just to make your content searchable. They are a tool that you can use to structure your growth.

Here are 4 advanced strategies:

1. Utilize hashtag stacking

• Begin with one broad hashtag (#fyp, #food).
• Add one trending hashtag (#viralrecipe).
• Add one niche hashtag (#mealprep).
  You now have three layers of growth/global, trending, and niche.

2. Rotate hashtags

Don’t always use the same tags. TikTok may recognize posts as spam if you continuously use the same tags. Try creating 3-4 “sets” of hashtags to rotate each video.

3. Combine evergreen hashtags and seasonal hashtags

Evergreen hashtags #fitness, #funny work any time of year. Seasonal hashtags like #summer2025 or #halloweentok are timely and relevant. They help provide a boost when they are trending and can be very beneficial for extra reach. Strike a balance between the two that works for you.

4. Use the analytics on videos

Look to see what hashtag increased your views. Don’t be afraid to delete weak hashtags if you see hashtags that pay off.

Example: You post three cooking videos. One hashtag (#QuickMeals) gets you more views than another hashtag (#EasyRecipes). In the future, you could shift your hashtags to the one that brings the most interaction.

Real examples of hashtag use

Let’s look at how real creators can use these hashtags in 2025:

• A food creator posts a 30-second pasta hack. Caption: “The fastest dinner you’ll make this week.” Hashtags: #ViralRecipe #FoodTok #QuickMeals.
• A travel vlogger shows a hidden spot in Rome. Caption: “POV: You’re exploring Rome like a local 🇮🇹.” Hashtags: #TravelTok #HiddenPlaces #ExploreMore.
• A fitness coach shares a 15-minute ab workout. Caption: “No equipment, just results.” Hashtags: #GymTok #DailyWorkout #BodyGoals.
• A small business owner promotes handmade candles. Caption: “From my kitchen to your home.” Hashtags: #SmallBusiness #SideHustle #BossLife.
• A comedy creator makes a relatable skit about online shopping. Caption: “When you order one thing and get ten boxes.” Hashtags: #Relatable #FunnyTikTok #DailyFunny.

These examples show that hashtags aren’t just added randomly. They need to match the video, the audience, and the caption.

In summary

Hashtags won’t make a difference on their own. They work best when combined with thought-provoking, high-quality content. An uneventful video plus the best hashtags won’t go viral. But a great video with strategic hashtags will have a much better chance at going viral.

The real equation is this:

Strong content + Relevant hashtags + Consistency = Growth.

So, no need to overthink it. Just keep posting. Keep experimenting. Let hashtags give your content the extra push when the time is right.